Engineering
Predictable Revenue.
We don’t rely on luck. We use data-driven creative logic to scale eCommerce brands. Here is the proof.
Celebrity Drapes
Challenge: Scaling festive season sales significantly without letting Customer Acquisition Cost (CAC) spiral out of control.
The Logic: We reconstructed the entire funnel. By launching 40+ creative variants weekly, we combated ad fatigue and found the winning hooks faster.
Revenue Velocity Analysis
Growth Trajectory
Laxha Clothing
Challenge: A new brand needing rapid customer acquisition from a small base.
The Logic: Aggressive audience segmentation. We utilized geo-localized ad copy targeting underserved tier-2 cities to capture market share instantly.
Madras Sarees
Challenge: Managing high order volume without returns destroying profit margins.
The Logic: Inventory optimization algorithms + automated pre-purchase support. We reduced returns to 1/10th of the industry average.
Efficiency Matrix
Conversion Lift Analysis
Panjavarnam
Challenge: Selling high-ticket items (AOV > ₹15k) to cold audiences on social media.
The Logic: “Education-First” ad copy. We removed the hard sell and used video retargeting to build trust over a 14-day window.
Glow Botanics
Challenge: Low profitability due to reliance on one-time purchases.
The Logic: Maximized LTV. Implemented automated WhatsApp & Email journeys that turned one-time buyers into loyal subscribers.
